YouTube is this week holding its first virtual YouTube Black Africa Creator Week, a week dedicated to engaging, educating and inspiring African creators to grow on the platform.
It will celebrate creators through the presentation of Play Button awards to celebrities whose channels have crossed the 100,000 subscriber milestone.
In a statement, Alex Okosi, MD, Emerging Markets said
“Over the years we have built and nurtured strong relationships with Africa’s storytellers and provided them with a platform to share their stories with the world. Top African creators and channels like Mark Angel Comedy, DJ Arch Jnr, Churchill Show and many others have grown from a handful of followers to having millions of fans globally"
“We remain committed to amplifying Black voices and providing a platform where Black African creators can thrive,”
The program also includes a creator spotlight talk with Mark Angel, Africa’s most subscribed endemic creator.
This will conclude with a 2-hour live stream closing event to celebrate African creativity. The event will feature music performances by our very own Sauti Sol, Fireboy, Niniola, Reekado Banks, Sho Madjozi, and dance showcases from Dream Catchers, Ikorodu Bois, Triplet Ghetto Kids.