Elon Musk on Sunday mocked the American actress and businesswoman, Paris Hilton and her Be an Icon cookware company after the hotel heiress removed the advertising of her company on X, formerly known as Twitter.
It is reported that Hilton reached the decision to terminate the paid advertising for her business on X due to concerns about anti-Semitic content posted on the social network.
"The ad itself wasn't even convincing to be honest," Musk wrote in one of the tweets on the network.
"I don't think Paris cooks much." The world's richest man's tweet came in response to a user who posted a 2005 photo of Hilton, 42, posing as a model at a fashion show put on by her sister Nicky in Las Vegas, wearing a blouse that allegedly read 'Stop Being Poor.'
According to the New York Post, Hilton was one of a group that pulled their advertising dollars from Musk's company after Musk on November 15 allegedly approved a tweet that contained anti-Semitic slurs, vilifying Jews.
X CEO Linda Yaccarino said in October that Hilton's 11:11 Media had inked a revenue-sharing ad plan on the social media platform.
Hilton said at the time: 'Together, we'll be exploring new ways to connect with you all on video, live video, direct shopping and even Spaces. And so we begin. You will like it.'
After deciding to pull her X ad, Hilton, who had a Netflix show called Cook with Paris, has since moved her cooking ads to Instagram and TikTok.