A Gen Z model
Image: Good Faces on Unsplash

Born between 1997 and 2012, Generation Z succeeds Millennials and precedes Generation Alpha.

Most Gen Zers are younger siblings of Millennials or their children. They are primarily recognized as the first generation to grow up with widespread access to the internet and portable digital technology from a young age.

Even if not all members of Generation Z are digitally literate, they are often referred to as "digital natives."


They are described as pragmatic, relevant, authentic, and value communication, expressing themselves boldly, which sets them apart from Millennials.


Their mentality is remarkable, characterized by a pervasive mindset that reinforces their resilience.

They perceive challenges not as obstacles but as opportunities for personal growth.


Additionally, they prioritize justice and boldly express themselves without fear, distinguishing them from Millennials.

However, they are often misconstrued as lazy and screen-obsessed individuals who prioritize fun and salary over work.


Contrary to this perception, they understand the importance of work-life balance and value family, friends, and entertainment time.

Challenges they face include criticism from Millennials, reduced attention spans, impulsivity, technology and social media addiction, and a desire for quick rewards.

On the other hand, Millennials, born between 1981 and 1986, are independent, work-oriented, nostalgic, influential in the workplace, and confident with technology.

They have a strong sense of community and competitiveness and highly value authority, influence, and achievement.

Millennials are often found to be less civically and politically engaged, more focused on material possessions, and less concerned about trends.

They embody a set of values and aspirations that significantly influence their choices and behaviors.

They exhibit a deep curiosity about the world and a desire to acquire new skills and knowledge, aiming to make a difference politically, socially, and economically.

Despite their differences, Millennials are challenged by having more dependents than those they would depend on, as well as managing stress levels.