They are set to release their new album LM5 in just a couple of days time.
And teasing fans with a first look at their new track Strip - taken from their album, Little Mix shared a sultry yet empowering snap of themselves posing naked with insults scrawled across their skin.
The girls shed their clothes in the image and are seen embracing their flaws in a bid to celebrate women and their imperfections within the confidence-boosting single.
Little Mix pose NAKED with insults scrawled across their skin as they share empowering Rankin shot to promote new song Strip
Leigh-Anne Pinnock, 27, Jesy Nelson, 27, Perrie Edwards, 25, and Jade Thirlwall, 25, look sensational in the black and white shot as they confidently bare all.
The former X Factor winners are seen strategically covering their modesty, as they pose together while wearing nothing but a slew of negative words they have been previously targeted with.
Leigh-Anne has 'can't sing' scrawled across her leg, while Jesy has 'fat' written onto her arm. Perrie sports the words 'ugly' and 'weak', while Jade strikes a chord with the terms 'slutty', 'not good enough' and 'stretch marks'.
The idea behind the striking image - taken from the upcoming video to their new single Strip - was to pare back the girlband's usual look and highlight their beautiful features which they once previously considered to be flaws.
Little Mix are inviting real women to do the same and to join them in celebrating their imperfections. The girls co-directed the video themselves with the help of renowned director and photographer Rankin.
It features a slew of familiar faces including model Felicity Hayward, Breast Cancer charity Coppafeel's Kristin Hallenga, natural hair advocate Nia The Light, journalist and mental health ambassador Bryony Gordon and trans model and role model Maxim Magnus - as well as the girlband's friends and family.
Speaking of their self-empowering project, Jesy claimed: 'Strip is a turning point. We're talking about stuff we've wanted to speak about for ages. We've all suffered from body confidence and negative comments, and up until now we didn't really have a song we felt addressed everything we needed to.'
Perrie added: 'We just want women to feel equal and incredible.'
Not only will the track be visually empowering, but it includes esteem boosting lyrics.
